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Spending on Instagram remains high among agencies and brands. And while agencies' confidence in the platform fluctuates, brands' confidence in Instagram is actually growing...
From esports is dying to retail media hype, here's what's in (and out) for advertising in 2023...
Throughout 2022, Digiday+ Research has tracked the trends in the media and marketing industries that have followed the roller coaster of news coverage heading into 2023....
The optimism agencies carried into 2022 came to fruition in the form of revenue increases this year. And they will continue that optimism into 2023 --...
The index is a research framework that analyzes and ranks a set of publications across digital threshold experience, member benefits and pricing and plans dimensions...
Digiday's survey revealed a huge difference between how brands and agencies are spending on Amazon and other retail marketing sites compared with how confident they are...
Digiday surveyed 90 brand and agency professionals in the third quarter to find out how their marketing spend lines up with their confidence that Google drives...
Digiday asked publisher professionals what their business priorities will be in the next six months, as economic uncertainty persists and Q4 rapidly approaches...
Digiday+ Research surveyed publishers to find out where their revenue is coming from, how their revenue streams compare with six months ago and where they'll be...
There's a growing cynicism among agencies, brands and publishers regarding any progress ever being made toward Google's plan to kill the third-party cookie. The post Digiday+...
