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As a 60-plus-year-old brand, Lilly Pulitzer is betting big on influencers to modernize itself for shoppers...
As Zoom becomes more than a video conferencing tool, the tech company is leveraging global brand partnerships to get the word out...
As iOS 14 causes problems across the social media ad landscape, a DTC shoe brand turns to linear television...
The guerilla-marketing tied to digital efforts is meant to help the one-year-old brand stand out to younger orthotics consumers. The post How a DTC orthotics brand...
Wellness brand Liquid I.V. is rolling out its largest marketing campaign to date in hopes to boost brand awareness and curb data privacy regulations. The post...
Brand safety continues to be one of the more nuanced discussions in online advertising. The same can’t be said for the tech application of it. The...
As the digital marketing landscape continues to be murky for niche brands, CBD brand Sunday Scaries looks to OOH as a workaround. The post Why a...
Sponsored by KERV Video is an effective way to engage with consumers that brands of all kinds are increasingly adopting. However, not all video ad formats...
Vivo confirms a brand new Sony main camera for the X80 series Vivo has a new camera for new phones. (Source: Vivo) Vivo has announced that...
