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What’s in store for associated TV promoting in 2022?

In 2021, it became clear that connected TV advertising has staying power and that its impact was expanding — perhaps accelerated but not bounded by pandemic lockdowns.  According to estimates by eMarketer, there was a 60% year-over-year increase in CTV ad spending in 2021, and the firm estimates that the growth will continue — with…

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What’s in store for associated TV promoting in 2022?

In 2021, it turned obvious that associated TV promoting has staying energy and that its impression used to be rising — seemingly accelerated however now now not bounded by pandemic lockdowns.  According to estimates by eMarketer, there used to be a 60% yr-over-yr elevate in CTV ad spending in 2021, and the company estimates that the growth will proceed — with […]
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Governments around the field are changing their policies to support esports

Governments’ interest in esports is encouraging, but despite this groundswell of policy-level support, not all countries are equally enthusiastic about the space…

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Governments around the field are changing their policies to support esports

Governments’ passion in esports is encouraging, but no matter this groundswell of protection-level support, now not all countries are equally brooding about the home…
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The beginning programmatic market is in a distinguished affirm

There’s a ballooning number of publisher-initiated programmatic auctions being pushed through a shrinking ad tech pipe…

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The beginning programmatic market is in a distinguished affirm

There’s a ballooning series of publisher-initiated programmatic auctions being pushed through a alarmed advert tech pipe…
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Atlas Obscura wishes to be worthwhile before elevating funds in a tricky media market

Atlas Obscura wants to turn a profit this year before it raises another funding round, at a time when publishers are facing lower valuations and pickier investors as deal activity slows…

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Atlas Obscura wishes to be worthwhile before elevating funds in a tricky media market

Atlas Obscura wishes to turn a earnings this year before it raises yet any other funding spherical, at a time when publishers are facing lower valuations and pickier traders as deal process slows…
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